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New Study Finds OOH Amplifies All Major Media More than 90%

October 21, 2019 (Washington, DC) – In a typical week, out of home advertising (OOH) can amplify the reach of every other major media channel to more than 90 percent, according to a new study conducted by MRI|Simmons. The report, commissioned by the Out of Home Advertising Association of America (OAAA), found OOH adds the …

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Porter Advertising Acquires Tom Raper Billboard Assets

September 12, 2017 Porter Advertising, LLC announces the purchase of all billboard assets from Tom Raper Enterprises. The acquisition includes billboard displays in the Indianapolis, Dayton and Cincinnati advertising markets. This including 75 faces located on I-70 in both states, US 40 in Indiana, I-275 in Cincinnati, and on I-75 from Tipp City to Middletown, …

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Porter expands coverage in Northwestern Ohio

In an increasing effort to expand our coverage area, Porter Advertising is happy to announce a newly formed partnership with J & B Signs, of Chicago, Illinois. Porter Advertising will assume the sales responsibility for J & B’s, Ohio bulletins all of which are prominently located along Interstate 75. Porter’s President and CEO, Richard Peterson …

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