October 21, 2019 (Washington, DC) – In a typical week, out of home advertising (OOH) can amplify the reach of every other major media channel to more than 90 percent, according to a new study conducted by MRI|Simmons. The report, commissioned by the Out of Home Advertising Association of America (OAAA), found OOH adds the …
New Study Finds OOH Amplifies All Major Media More than 90% Read More »
Summary By Nancy Fletcher, President and CEO, Outdoor Advertising Association Whether driving down the interstate, waiting at a train station, or visiting city centers like Times Square, consumers across the country were inspired by out of home (OOH) media featuring images from National Geographic’s Photo Ark – a bold, multi-year project aimed at saving animals …
Out of home displays boost National Geographic’s Photo Ark campaign Read More »
September 12, 2017 Porter Advertising, LLC announces the purchase of all billboard assets from Tom Raper Enterprises. The acquisition includes billboard displays in the Indianapolis, Dayton and Cincinnati advertising markets. This including 75 faces located on I-70 in both states, US 40 in Indiana, I-275 in Cincinnati, and on I-75 from Tipp City to Middletown, …
Porter Advertising Acquires Tom Raper Billboard Assets Read More »